Press
12/27/2022
"Here were our favorite products that we couldn’t get enough of in 2022."
09/05/2022
"More than 10 years later, Keef Brands CEO Travis Tharp is aware of the slow growth of the market, though he argues that it simply leaves more room for continued growth."
08/30/2022
"I think we’ve gotten to a point where we are showing that the year over year growth is something that is substantial.”
08/27/2022
“These products are based on extensive data and appeal to consumers and patients looking for specific intended effects. We’re starting to see beverages move beyond THC to incorporate lesser known, but therapeutically promising, alternative cannabinoids.”
08/05/2022
"Keef Brands take pride in bringing us a variety of fun cannabis drinkables."
06/28/2022
“Delicious. Delivers on the promise of cola,” said one taster.
06/06/2022
“This is a once-in-a-generation opportunity,” he said. “You’re on the front lines of one of the most highly publicized sectors that has a lot of growth in it. That doesn’t come along every day.”
04/15/2022
"Now Keef and Yuma Way — through Denver-area dispensaries — are each donating $1 for every blue raspberry soda sold to the United for Ukraine fund, a United Way charity."
04/01/2022
"The number one ranked beverage brand across BDSA-tracked markets, Keef has stayed at the top of the game by offering a diverse range of products catering to experienced consumers and cannabis newcomers alike."
12/13/2021
"Cannabis-infused drinks represent an untapped windfall of potential."
12/08/2021
"Cash-flow positive since mid-2020, Keef has its eyes set squarely on the future with a stated goal to add 5-7 markets in 2022, including states such as Illinois, Michigan, Massachusetts, Oregon, and Washington."
11/26/2021
"Travis Tharp, CEO of Keef Brands, a Colorado-based cannabis beverage company, said purpose-driven products are the wave of the future."
11/08/2021
""Keef’s reputation as an award-winning beverage brand has preceded it, and Canadians have been eager to be able to purchase the line here in Canada," said Melise Panetta, President of BevCanna."
11/08/2021
"a diversified health and wellness beverage and natural products company, sold out of its initial shipment of Keef Brands' award-winning beverage line. "
10/25/2021
"Founded in Colorado in 2010, the brand is now available in the province of Ontario with Alberta and British Columbia to follow."
10/28/2021
"Tharp first joined Keef Brands in 2017 as president and chief operating officer, and in 2020 oversaw the company's largest year-over-year growth of beverage market share—by dollars sold."
10/13/2021
"We are thrilled to partner with industry leader BevCanna to bring Keef Brands to Canada and introduce consumers across three provinces a new way of drinking with friends,”
10/13/2021
“Keef Brands is proud to partner with industry leader BevCanna to be at the forefront of this category. We invite cannabis consumers across the continent to come together and enjoy a drink with Keef Brands.”
10/13/2021
"Keef Brands’ wide assortment of top-quality cannabis drinks that celebrate social consumption are now available in the province of Ontario with Alberta and British Columbia following closely behind."
08/28/2021
"The transition of Tharp moving into the CEO role is the result of a long-planned succession."
09/03/2021
“A core ethos of our company is that we invite everybody to the party, from your cannabis newbie to someone who’s worked in the industry for 10+ years and has a high tolerance."
07/21/2021
"Going beyond the traditional THC and CBD to develop products, Keef’s innovative formulations push the cannabis industry envelope by offering more functional effects ranging from stimulation, relaxation to possible neuropathic benefits."
07/21/2021
"The new formulations of Keef Life H2O are still infused with the phenome specific cannabis strains with which the line was originally developed, but now contain these added cannabinoids alongside the THC to further their functional purposes."
07/21/2021
"Keef Brands, the country’s number one cannabis beverage brand as ranked by BDS Analytics, today unveiled its new series of cutting edge purpose-driven beverages with alternative cannabinoids."
07/21/2021
"KEEF’S cans of classic soda come with a 10 mg kick"
07/01/2021
"Instead of passing a joint around, weed drinks give everybody their own dose of cannabis to enjoy. Cannabis beverages can be made at home, or find prepared options in most states with legalized marijuana."
06/15/2021
"We’ve got our eyes on expansion in Illinois and the northeast. Maine was our first foray into the northeast, and we’re really excited about that market and hoping to add a couple more in the region over the next six to 12 months."
05/28/2021
"In all of the states where we launched, we've been on a very aggressive education campaign. We’re in the very early stages of the life cycle of this industry."